Work with IE - IE for NGOs & non-profits
Make your impact
scalable & searchable
Focus on what matters most.
Bridge gaps in product, marketing, design.
120+ past founders and operators at your service.
Our customers
Scale your impact together
Our team executed a comprehensive website revamp for Hong Kong Paws Foundation, enhancing their brand's user experience and engagement through effective strategic design and functionality improvements.
We developed a robust marketing strategy with Awesum Care, encompassing social media campaigns, targeted SEM, and optimized content marketing, increasing online presence and leads to effective promotion.
We partnered with MindHK to provide a comprehensive growth plan, including marketing channel strategy, funnel framework, and website revamp, significantly enhancing their brand's outreach and engagement.
We delivered strategic SEO and SEM training to the Blessing Community, helping educate the public on the concept and importance of Time Bank in an ageing society. It helped to increased their search and conversion.
Our team facilitated a pro bono digital transformation for Momtrepreneur, transitioning them to Google Analytics 4 (GA4) and implementing an automated data report for improved search, traffic, and engagement visibility.
Our team provided pro bono support to Citybite design & developing chatbot integration for their NGO, it streamlines communication and improves service delivery, ensuring that their outreach efforts are more efficient.
We help you
bridge the gap
Our services
Knowledge Gap
We bridge the knowledge gap with expertise in digital, social media, SEM, SEO, content marketing, and paid acquisition.
Maximizing your online presence and audience engagement.
Product Gap
Our services include web and app development, Google Analytics, chatbot integration, membership management, CRM, sign-up systems, online payment solutions, and donation platforms.
Ensuring your digital infrastructure is robust and aligned with your business goals.
Time Gap
We offer flexible services including on-demand industry operators, expert squad deployment, and fractional CXO support.
This bridges the time gap by providing the expertise and resources you need, precisely when you need them.
Pro bono session that helps to scale impact
Get started
with a
free consult
Marketing
Scaling your program raises many questions: Where to invest? How much to spend? How to verify results?
We provide frameworks and strategies for marketing, social ads, SEM, SEO, and GA4 to validate your ideas and power your growth.
Web & App
Planning for the future requires a solid roadmap. What products does your program need? Website, chatbot, database, membership, or donation features?
We'll help you map out the perfect plan.
Design
Every detail matters in user experience. Is your product intuitive, accessible, and impactful?
We craft a seamless user journey with functional and appealing designs, from wireframes to prototypes, including UX/UI design, CMS and API, ensuring exceptional experience.
Wonder what included in your call?
Meet your A-team
The Team to Offer
Pro Bono Consultation
Vincent So
Leads fund and partnerships
1st product manager at Klook
Former growth at GoGoX & OneSky
Hi, I'm Vincent, a cofounder of Inspect Element. I believe that startups are about 10X growth, not 10%.
Prior to IE, I was 1st product manager at Klook, a travel marketplace unicorn. And before that I ran growth at GogoX, an on-demand delivery unicorn and at OneSky, a localization SaaS startup.
Tracy Tou
Supports Asia diabetes foundation, HK paws foundation, & First Initiative Foundation
Tracy is passionate about leveraging her skills to benefit social causes, helping NGOs amplify their impact through effective marketing strategies. For partnerships or consultations, connect with us to see how we can create meaningful change together!
Simon So
Worked for The Community Chest of Hong Kong & The Neighbourhood Advice-Action Council
Simon So is dedicated to leveraging his expertise for social good. As a Visiting Professor at Shanghai University and the Founding Director of the Entrepreneurship Program at HKBU, he has a wealth of knowledge.
Simon's work with The Community Chest of Hong Kong and The NAAC underscores his commitment to empowering NGOs and creating meaningful change.
Christopher Hugentobler
Leads marketing & data practice
Former-advisor at Time Auction
Cofounded 24HourRace
Hi, I'm Chris, a cofounder of Inspect Element. I believe technology, especially internet software, should be used as a force for good.
Prior to IE, I was product and design lead at Bowtie, an award-winning health insurance provider. I have helped start many projects, while most failed, the 24 Hour Race is an anti-slavery charity that has stuck around till today.
Samson Fong
Advisor for MindHK, Blessing Community
Hi, I'm Samson, partner at Inspect Element. I believe that user empathy sits at the foundation of superior product development. And a detail-oriented approach ensures quality execution.
I have been supporting different startups in Hong Kong, including Eatigo, YAS Insurance, Zenyum, Xiaomi, DJI and more.
Patrick Yip
Leads people and operations
Product Lead at Goodnotes
Former growth at Skyscanner
Hello, I'm Patrick, a cofounder of Inspect Element, dedicated to uncovering the latent potential in budding businesses. I'm deeply passionate about startup growth and see it as a profound journey of scaling ideas into tangible impact.
Drawing from my prior experiences, I successfully navigated startups like Skyscanner, Style Theory, and EventX, scaling them past their milestones. A testament to the power of innovative, strategic, and scalable thinking.